With the line “Typegraphy” almostthere brings to life a new line of t-shirts made in 100% top quality cotton, with a casual cut making them perfect for use in your free time or post sport. The concept plays with both the symbols and the meanings of the words, the phonetic and orthographic harmonies, a type of graphical “acrobatics” that communicates on many levels. The t-shirt “BiKING” alludes to cycling. The distinctive element is the word KING in capital letters, playing with the meaning “be a king”. The graphic element is the crown that stands in for the letter “B”.
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